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Mike Willmann

You’ve seen and heard the famous trilogy: “Better. Faster. Cheaper.” It’s what the conventional wisdom says that every client wants. And you’ve have probably been told that it’s only possible to get two of the three. That’s agency-talk for “you can’t have it all.”

At WMSH, we’ve looked at it a little differently…ever since we opened our first office on Chestnut Street in Haddonfield just about 15 years ago (see above).

We believe that if you’re smarter about crafting and communicating your messages, you can have it all.

We help our clients understand that there is a fourth choice: Smarter, We believe that, if we all work “smarter,’” we can and will produce work that is better, faster, less expensive, and more effective!

–Mike Willmann





Michael Willmann/Chairman and CEO: An Emmy-winning, marketing communications veteran, Michael has been named by South Jersey Business Trends as one of the five “most influential members of the South Jersey business community” and selected as one of the region’s 50 most influential business leaders by Southern New Jersey Business People.

The co-chair of the annual Forum on the Future of New Jersey since 2003, Michael has helped to create branding and marketing communications programs for hundreds of organizations throughout the region and across the country.

A graduate of Fordham University (BA) and the University of Pennsylvania Law School (JD), Michael is admitted to practice in both Pennsylvania and the District of Columbia and before the Supreme Court of the United States.

He is a former Emmy-winning television news and public affairs producer for Group W Television (KYW-TV and Satellite News Channel), as well as an award-winning reporter for the Philadelphia Inquirer.

Before forming WMSH in 1997, he served for 12 years as Executive Vice President for Marketing of The Star Group and as Chairman of that firm’s Plans Board, composed of the agency’s senior managers.

A graduate of Leadership New Jersey’s Class of 2001 and the South Jersey Regional Leadership Institute’s Class of 2004, Michael is a Freeholder appointee to the Camden County Workforce Investment Board (WIB).

He is the co-author of the first published study of the creation of a federal cabinet-level housing agency, Praeger Publishing’s The Department of Housing and Urban Development and a co-author of the Southern New Jersey Development Council’s 2002, 2004, and 2006 Regional Development Plans.

In addition to creating and co-chairing Leadership New Jersey’s annual Forum on the Future of New Jersey, Michael chaired LNJ’s 2005 Forum on the Future of South Jersey and co-chaired the annual Regional Business/Arts Summit from its inception.

He began his marketing communications career at Kal, Ehrlich & Merrick, then the largest agency in Washington, D.C. He later created the public information office for the nation's fourth largest court system, and directed the statewide media and public relations effort in Pennsylvania for a successful presidential re-election campaign.

He teaches at the collegiate and professional levels, where his courses have included Advertising, American Government and Politics, Ancient and Medieval History, Broadcast Journalism, Business Law, Communications Law, Composition, Copywriting, Creative Concepts, Innovation and Entrepreneurship, Journalism, Management, Marketing, Rhetoric, and U.S. History.

In addition, he authors a monthly list of “Must Do” events across the region, which appears in South Jersey Business Trends, plus profiles of regional business, civic, NPO, and political leaders for Southern New Jersey Business People.

Michael is a long-time member of the National Academy of Television Arts & Sciences, the Public Relations Society of America, Philadelphia Public Relations Association, Philadelphia Ad Club, Society of Professional Journalists, American Marketing Association, and national, state, and local bar associations and healthcare marketing organizations. Click Here to read his Recognitions and Awards as well as a list of his Board Memberships.

856-616-2886 (o) • 856-278-3333 (m) • michaelwillmann@wmsh.com